Roberta Ravella

Feb 27

There is No Death and Taxes, Only Choices

“What do I have to do today?” This question pops into my head before I even open my eyes and pull back the covers. It’s Monday morning, and after 20 years in the mortgage business, where everything runs on a deadline, asking this question is a hard habit to break. …

2 min read

There is No Death and Taxes, Only Choices

2 min read

Feb 5

Realtor’s Best Social Media Posts if You Want to Build Trust and Get Leads

This week’s mixed economic news presented a grand opportunity for realtors to step up and show your expertise Buyer and sellers have been hearing for months that 2023 is going to be an economic nightmare. …

2 min read

Feb 1

How Realtors can Turn Leads Into Loyal Clients Using a Niche

“You don’t have to swing hard to hit a home run . . . if you got timing, it will go” Yogi Berra They say timing is everything. I would like to disagree, just a little. You have to know what you are “timing” . . . …

2 min read

Jan 30

Does the 2023 Real Estate Market Feel Like a Monday Morning Hangover?

The craziness of 2020–2021 real estate is over and I hear many a realtor worry over the 2023 market. With rates where they are, the on again off again recession and general negative view of the state of real estate, how do you get your year going in a positive…

1 min read

Jan 28

Three Things Realtors can Do to STOP Competing for Business

If you are a realtor in today’s market, it feels like everywhere you turn, someone is competing for your business. Here’ the thing, there will always be someone bigger, better, faster or willing to spend more or work more or do something crazy. …

2 min read

Jan 24

Want More Real Estate Leads that Turn into Closed Deals? Do This.

Instead of being just another source of free real estate education and information, how do you get potential clients to buy into you as their realtor in time of need? There’s so much info at the touch of our figure tips; it’s hard to not get confused into inaction. If…

2 min read

Jan 20

The #1 Content Topic for Realtors Who want More Referrals and Better Leads

The year was 2010. I paced back and forth in my bedroom. The phone sat on my bed. Speakerphone attuned to the caller. What was I going to do? I needed a change so badly, so this may be the perfect chance at the perfect time. “Hello Roberta”, the voice…

2 min read

Jan 19

5 Things Realtors do to Kill Their Lead Gen on Social Media

It’s hard enough for the best realtor to generate leads consistently. But what if things things you are posting on social media are killing your efforts? If you are not getting the results you want- more leads- These 5 popular posts might hurt your marketing. Giving your POV: People care about one thing…

2 min read

Jan 18

3 Ways a Frustrated Realtor can Generate Better Leads

Realtor marketing is overrun with the same offer made the same way everyone has been doing it for YEARS. Some version of “If you’re looking to buy, sell or lease, I’m your gal/guy” If lead generation is the key to your success, and competition is tight, how can you discover…

2 min read

Jan 14

Simple Posting Guide for Realtors Who Want More Clients

Answer Your Potential Clients Questions — You do this all day in real life. Via text, email and face to face conversations. People who may want to hire you as their realtor, are asking you questions. Which is great! It gives you the opportunity to show you know what you’re talking about, that you can be…

2 min read